Marketing Opportunity

Khyber Pakhtunkhwa Oil and Gas Company Limited(KPOGCL) Marketing Opportunity:

After the formation of KPOGCL the management will visit all the potential clients and present its costing and pricing to get orders. KPOGCL with the help of Energy and Power Department and Chief Minister & Chief Secretary will approach Director General (PC), MPNR and other authorities to inform the concession holders to either start the seismic and drilling with any other company or KPOGCL within a specified period of time or lose the Concessions.

After the formation of KPOGCL and before placing final order with the vendors of Seismic Data Acquisition equipment and drilling rigs, orders from E&P companies will be booked in advance with some token down payment/mobilization advance against performance bonds. These services will provide sure business and quick income to the Company for its financial sustainability and technical build-up.

KPOGCL will perform a detail study of the Concession Blocks to present a case to the BoD for approval after some 18 months in the business and accumulating some $10 Million.
In the current law and order situation and prevailing circumstances, it may become difficult to attract and entice experienced E & P companies while having no previous seismic and drilling experience and strong credentials.

In the given scenario, following market strategy may be adopted:
a) After incorporation and establishing the company, print media such as widely circulated national daily English newspapers could provide great benefit by issuing a supplement on oil & gas and KPOGCL.
b)  Management of KPOGCL may invite heads and technical teams of all E & P companies working in Pakistan to introduce its team, capabilities and equipment or make presentations in their office.
c) It may be prudent to invite heads of E & P companies for a dinner wherein Chief Minister be the Chief guest. They may be ensured of smooth activities and apprehensions of security hazards while working with KPOGCL.
d) In order to get into the market, competitive rates (lower than what other service companies are offering in KP) be offered at initial stage.
e) The government of KP may arrange an oil and gas conference relating to prospective concessions in the province just after incorporation of the company. This would give opportunity to introduce new company with local and multinationals.

Marketing Plan For Investment In Exploration Blocks:

 Lakki Block:

Introduction:

Kohat-BannuBasin hasproven and potentially viable Petroleum plays, ranging in age from Infra-Cambrian to Miocene rocks. Lakki Exploration Block (3270-9) having an area of 1084.87 Sq.km, lies in Lakki Marwat(63.48%), Karak (14.33%)  and Bannu(22.19%) districts of Khyber Pakhtunkhwa Province of Pakistan. The Block lies in Prospectivity Zone-I. Based on surrounding discoveries in Kohat-Bannu basin i.e. Chanda, Mela, Nashpa, Makori, Maramzai and Mamikhel, Lakki Block is considered to be prospective Readmore..

 

 DIK East Block:

Introduction:

DIK East Exploration Block having an area of 446 Sq. km, Block is located in D.I Khan (100%) District of Khyber Pakhtunkhwa Province, Pakistan.The Block lies in Prospectivity Zone-II. Based on surrounding discoveries in Kohat-Bannu basin i.e. Chanda, Mela, Nashpa, Makori, Maramzai and Mamikhel, DIK East Block is considered to be prospective Readmore..

 DIK West Block:

 Introduction:

 DIK West Exploration Block having an area of 300 Sq. km, Block is located in D.I Khan (88.55%) District of Khyber Pakhtunkhwa Province & FR DI Khan.The Block lies in Prospectivity Zone-II.Based on surrounding discoveries in Kohat-Bannu basin i.e. Chanda, Mela, Nashpa, Makori, Maramzai and Mamikhel, DIK West Block is considered to be prospective Readmore..

 

 Nowshera Block:

 Introduction:

Nowshera Exploration Block having an area of 2,136 Sq. km, Block is located in Mardan (53.83%) Swabi (38.48%) Buner (4.05%) Nowshera (3.17%) & Charsadda (0.47%) Districts of Khyber Pakhtunkhwa Province, Pakistan .The Block lies in Prospectivity Zone-I. Based on surrounding discoveries in Kohat-Bannu basin i.e. Chanda, Mela, Nashpa, Makori, Maramzai and Mamikhel, Nowshera Block is considered to be prospective Readmore..

 Miran Block:

 Introduction:

 Miran Exploration Block having an area of 1064.3 Sq.km, lies in North Waziristan agency (85.63%) and Kurram agency (14.37%) of Fata Pakistan.The Block lies in Prospectivity Zone-I .Based on surrounding discoveries in Kohat-Bannu basin i.e. Chanda, Mela, Nashpa, Makori, Maramzai and Mamikhel, Miran Block is considered to be prospective Readmore..